If you are a healthcare professional losing patients, but you are unsure why, there are some things you want to do right away to determine the problem. You need to find out why you are struggling to retain your patients, and if anything is going on in the community or around you that is dragging people away. Here are some of the things that can guide you to find out what is going wrong with your practice, and to help turn things around.
Check Your Online Presence
There could be a lot of different factors online that are preventing you from getting new clients and keeping your old patients. Look for these issues and concerns:
- You have negative social media reviews or a lack of followers
- Medical review sites have rated your office as a poor option
- There is no information or reputation established for you online
These are just some of the things that could be causing issues with your ability to get people in the door or to keep the patients you have. You want to revamp your online image, and you may need online consultants to help do this.
Get a Healthcare Compensation Evaluation
Your prices may be too high, and patients may not want to pay for your services because they don't see the quality of service as equal to your prices. You want to get a healthcare compensation valuation, if you haven't had one recently, to determine if you are paying too much, if insurance doesn't want to pay for your services, and to find out if your financial expectations are out of line. Fair pricing equals happy patients.
Reach Out to Patients
Reach out to the patients that are no longer returning, and also to your current patients that have stayed. You can call and ask for a few minutes of their time, or even send out quick and easy online surveys for the patients to use. This way, they can be anonymous and say how they feel, and they can be honest about why they are or aren't returning to your office.
As a medical professional, you want to take pride in the work that you do, you want to take care of patients, and you want to run a successful business. If things aren't going as they need to for you, do these things to find out why patients aren't returning to your office.